We opened our first incarnation of Cultivar.t when Jenn Hampton of Parlor Gallery and founder of the Wooden Walls (mural) Project was approached by boardwalk developer Madison Marquette to open an art space and shop in a vacant storefront.
We opened late summer, 2017 with mural-inspired wall clocks, wood blocks, letters and t-shirts, tanks, and onesies. Collaborating with of the Wooden Walls artists we produced 12 limited edition beach towels based on the murals launching the Wooden Walls Towel Project. The public was so enthusiastic we quickly expanded to tote bags.
We also wanted to give back. To ensure the artists royalties in the success of their work, to benefit financially from our collaboration. 10% of all sales of mural-inspired merchandise goes directly to the artists.
Mile of Murals
The Wooden Walls Project has taught us to see beyond an empty building. Everyday art, every day, for everyday people.